Super Bowl Commercials

As you'll know, last night the Green Bay Packers blazed to victory
in what was a glorious Super Bowl.

Well done to them. A small-ish city of 100,000
beating the legendary Pittsburgh Steelers.

Their Mum's must be very proud.

Now, the Super Bowl wouldn't be the Super Bowl
without the odd television ad and, being on British shores,
my Super Bowl was aired sans ads (thanks, The BBC).

But praise be to The Internet! For I have just spent the past hour
bathed in Super Bowl-themed YouTubery.

So imagine my disappointment when I was left feeling
like I was sitting in luke-wam water on a rainy day.

Maybe it was because I was judging them on creativity,
entertainment, and craft that I felt this cold resentment.

Is that too much to ask of Super Bowl ads?
Apparently so.

(BUD-LIGHT's incessant, humourless whining
about its incessant, humourless product
didn't help to warm my cockles).

But all that said, there were one or two gems
to have aired during last night's Super Bowl 45,
so without further ado, here they are:

Doritos "The Best Part"

MMMCHEESE.

Pepsi Max: "Love Hurts"

Surprisingly good user-generated content.

Chevrolet/Transformers

I've always dreamt of hurling a giant fluffy animal into a showroom.

Stella Artois "Crying Jean"

It is a thing of beauty

And the best-in-show goes to Budweiser's (the good, full-fat kind)
utterly superb "Wild West"...

Sergio Leone couldn't have done it better himself.

Fingers crossed next year's crop is better.
God knows the game was good enough.